50 Years of JCR

Bernd Schmitt, June Cotte, Markus Giesler, Andrew T. Stephen, Stacy Wood

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
JournalJournal of Consumer Research
Volume51
Issue number1
DOIs
Publication statusPublished - Jun 1 2024

ASJC Scopus Subject Areas

  • Business and International Management
  • Anthropology
  • Arts and Humanities (miscellaneous)
  • Economics and Econometrics
  • Marketing

Cite this

Schmitt, B., Cotte, J., Giesler, M., Stephen, A. T., & Wood, S. (2024). 50 Years of JCR. Journal of Consumer Research, 51(1). https://doi.org/10.1093/jcr/ucae020