Wyer, R. S., Shavitt, S., Aaker, J., Childers, T., Kardes, F. R., Peracchio, L. A., Adaval, R., Fazio, R., Keller, P. A., Pham, M., Alba, J. W., Gorn, G. J., Lee, A. Y., Posavac, S., Albarracin, D., Greenwald, A. G., Lutz, R. J., Priester, J., Barone, M., ... White, T. B. (2006). Research Dialogue. Journal of Consumer Psychology, 16(3), 203-204. https://doi.org/10.1207/s15327663jcp1603_1
Wyer, RS, Shavitt, S, Aaker, J, Childers, T, Kardes, FR, Peracchio, LA, Adaval, R, Fazio, R, Keller, PA, Pham, M, Alba, JW, Gorn, GJ, Lee, AY, Posavac, S, Albarracin, D, Greenwald, AG, Lutz, RJ, Priester, J, Barone, M, Haugtvedt, CP, Lynch, JG, Rao, A, Batra, R, Heath, T, Maheswaran, D, Schumann, DW, Bearden, W, Herr, P, Mantel, S, Schwarz, N, Bettman, J, Hoch, SJ, McAlister, L, Sengupta, J, Brendl, M, Houston, M, McGill, AL, Shimp, TA, Burnkrant, R, Huber, J, Menon, G, Shiv, B, Chaiken, S, Iacobucci, D, Meyers-Levy, J, Shrum, LJ, Chakrvarti, D, Janiszewski, C, Mick, DG, Simonson, I, Chattopadhyay, A, Johar, G, Mitchell, A, Viswanathan, M, Chernev, A, John, DR, Mowen, J & White, TB 2006, 'Research Dialogue', Journal of Consumer Psychology, vol. 16, no. 3, pp. 203-204. https://doi.org/10.1207/s15327663jcp1603_1
@article{7a0d3d043bd04361a99adbf3ef7e4cfd,
title = "Research Dialogue",
author = "Wyer, {Robert S.} and Sharon Shavitt and Jennifer Aaker and Terry Childers and Kardes, {Frank R.} and Peracchio, {Laura A.} and Rashmi Adaval and Russell Fazio and Keller, {Punam Anand} and Michel Pham and Alba, {Joseph W.} and Gorn, {Gerald J.} and Lee, {Angela Y.} and Steve Posavac and Dolores Albarracin and Greenwald, {Anthony G.} and Lutz, {Richard J.} and Joseph Priester and Michael Barone and Haugtvedt, {Curtis P.} and Lynch, {John G.} and Akshay Rao and Rajeev Batra and Timothy Heath and Durairaj Maheswaran and Schumann, {David W.} and William Bearden and Paul Herr and Susan Mantel and Norbert Schwarz and James Bettman and Hoch, {Stephen J.} and Leigh McAlister and Jaideep Sengupta and Miguel Brendl and Michael Houston and McGill, {Ann L.} and Shimp, {Terence A.} and Robert Burnkrant and Joel Huber and Geeta Menon and Baba Shiv and Shelly Chaiken and Dawn Iacobucci and Joan Meyers-Levy and Shrum, {L. J.} and Dipankar Chakrvarti and Chris Janiszewski and Mick, {David G.} and Itamar Simonson and Amitava Chattopadhyay and Gita Johar and Andrew Mitchell and Madhu Viswanathan and Alexander Chernev and John, {Deborah Roedder} and John Mowen and White, {Tiffany B.}",
year = "2006",
doi = "10.1207/s15327663jcp1603_1",
language = "English",
volume = "16",
pages = "203--204",
journal = "Journal of Consumer Psychology",
issn = "1057-7408",
publisher = "Elsevier Inc.",
number = "3",
}