@article{6dd4c45dc9e74b48a5672209689bec10,
title = "Promotion and Prevention: Regulatory Focus as A Motivational Principle",
author = "Higgins, {E. Tory}",
note = "Funding Information: The research reported in this chapter was supported by National Institute of Mental Health Grant MH39429. I am grateful to Mark Zanna for his constructive comments and suggestions on this chapter.",
year = "1998",
doi = "10.1016/S0065-2601(08)60381-0",
language = "English",
volume = "30",
pages = "1--46",
journal = "Advances in Experimental Social Psychology",
issn = "0065-2601",
publisher = "Academic Press Inc.",
number = "C",
}