Idioma original | English |
---|---|
Páginas (desde-hasta) | iii-v |
Publicación | Journal of Consumer Research |
Volumen | 41 |
N.º | 1 |
DOI | |
Estado | Published - jun. 2014 |
ASJC Scopus Subject Areas
- Business and International Management
- Anthropology
- Arts and Humanities (miscellaneous)
- Economics and Econometrics
- Marketing