Making sense from (apparent) senselessness: The JCR lens

Darren W. Dahl; Eileen Fischer; Gita V. Johar; Vicki G. Morwitz

doi:10.1093/jcr/ucx097

Making sense from (apparent) senselessness: The JCR lens

Darren W. Dahl, Eileen Fischer, Gita V. Johar, Vicki G. Morwitz

Columbia Business School

Résultat de recherche › examen par les pairs

6 Citations (Scopus)

Langue d'origine	English
Pages (de-à)	719-723
Nombre de pages	5
Journal	Journal of Consumer Research
Volume	44
Numéro de publication	4
DOI	https://doi.org/10.1093/jcr/ucx097
Statut de publication	Published - déc. 1 2017

ASJC Scopus Subject Areas

Business and International Management
Anthropology
Arts and Humanities (miscellaneous)
Economics and Econometrics
Marketing

Accès au document

10.1093/jcr/ucx097

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